We are currently conduncting survey concerning the JIExpo Jakarta — Busworld Southeast Asia; Con-Mine; EV & Charging Indonesia; Forklift Indonesia; INABIKE; INAFASTENER; INAPA; Lube Indonesia; Transport & Logistics Indonesia; Truck & Trailer Indonesia; Tyre & Rubber Indonesia.

Click here to access the survey.

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Your products deserve the right distributor in Indonesia.

We connect international manufacturers with verified B2B distributors and buyers across Indonesia and Southeast Asia — directly, via WhatsApp.

Let's find your Indonesian distributor — today.

Your Strategic Business Partner in South East Asia

At SEANOHA, we turn complex challenges into clear strategies that drive smarter decisions and lasting growth.

Discover our services to unlock your goal

B2B Catalogs & Distributor Search Our sector-specific catalogs put your products directly in front of pre-qualified dealers, distributors, and key buyers — in print and online, in English and Bahasa Indonesia. Every listing includes active outreach to matching distributors and key accounts in your sector. You don't wait for inquiries. We go find them.

Distribution Support & Lead Generation Once leads come in, we stay involved. We support qualification, follow-up, and first-contact facilitation — so the path from catalog placement to signed distribution agreement is as short as possible. This is market entry with hands and feet on the ground, not a report you read alone.

Testing the Waters Launching new equipment, large machinery, or innovative technology into a new market carries real risk. Our Testing the Waters program validates genuine purchase intent from real buyers before you commit to full market entry — structured, fast, and based on direct conversations with decision-makers.

Insight Reports & Market Research Every market entry decision should be backed by ground-level data. We deliver sector-specific insight reports covering demand analysis, competitor mapping, regulatory landscape, and buyer profiling — for Indonesia and across Southeast Asia: Malaysia, Thailand, Vietnam, the Philippines, Singapore, and beyond.

Tailored Services for Different Industries

We deliver high-quality insight reports, actionable market intelligence, and sector-specific data analyses that are tailored to the industries we are rolling out in the coming months. We begin with Agriculture & Food Processing, followed by Construction & Infrastructure, and Renewables & Green Technology.

A sleek digital tablet displaying a business insight report with charts and graphs.
A sleek digital tablet displaying a business insight report with charts and graphs.
SEANOHA – Catalogues

B2B Catalogs — Distributor & Buyer Access Across Key Sectors

Our sector-specific B2B catalogs connect international manufacturers and suppliers directly with pre-qualified distributors, dealers, and key buyers across Indonesia. We publish annual print and online catalogs currently covering:

  • Agricultural Machinery

  • Construction & Mining Machinery

  • Auto Parts

  • Truck & Trailer Parts

  • Bus Parts

  • Motorcycle & Scooter Parts

  • Forklifts

  • Logistics & Warehousing

  • Advanced Industrials & Processing

Each catalog is distributed directly to verified B2B decision-makers in the relevant sector — including distributors, direct end customers, and governmental institutions. Listings provide clear, bilingual product overviews in English and Bahasa Indonesia, supporting informed sourcing and purchasing decisions. Our team is available for follow-up enquiries in Bahasa Indonesia, ensuring smooth communication between international suppliers and local buyers.

Advertising space is booked on a per-page basis, with package pricing, early booking discounts, and premium slots available.

For manufacturers seeking deeper market engagement, two additional services are bookable alongside any catalog listing:

  • On-site presentations at distributor and customer premises across Indonesia

  • Active lead generation — identifying, qualifying, and directly connecting pre-screened Indonesian buyers with your sales team

A curated selection of products from our clients and partners.

SEANOHA – Testing the Waters

Testing the Waters — Validate Before You Commit

Entering a complex, high-potential market like Indonesia requires more than research — it requires real proof of concept. Our Testing the Waters program is designed for manufacturers bringing high-commitment products to market, currently covering Mining Machinery, Waste Management Machinery, and Off-Grid Systems.

The program focuses on a single product in a defined starter region — for example Bali, East Java, or Kalimantan — delivering direct purchase intent validation from real buyers before you commit to full-scale market entry. Lean, phased, and risk-controlled, it gives you ground-level data and first distributor or buyer contacts without overextending resources.

Testing the Waters is your lowest-risk first step into the Indonesian market — and the fastest way to turn market potential into verified demand.

Guided setup with a clear strategy.

SEANOHA – Insight Reports

Insight Reports & Market Research — Know Before You Enter

Our Insight Reports deliver detailed, sector-specific market analyses covering opportunities, risks, and competitive dynamics for manufacturers and suppliers entering Indonesia and Southeast Asia. Indonesia is our primary focus — the region's largest, most populous, and fastest-growing market. Equivalent reports are available for any other SEA country on request.

For deeper or more targeted intelligence, clients can book dedicated research sessions with our local experts — addressing specific questions, clarifying individual topics, and delivering tailored market data relevant to your current entry stage.

Insight Reports and research sessions are available as standalone services or as part of a combined catalog and market entry package — giving you the market knowledge to back every distribution and sourcing decision with ground-level data.

Immediate access. No waiting.

SEANOHA – Market Research & Industry Intelligence

We deliver high-quality, sector-specific insight reports and actionable market intelligence. In addition, clients can book flexible, dedicated research sessions with our local experts to address individual questions, clarify specific topics, and obtain tailored market information relevant to their current needs.

We’ll review your case and recommend the best approach

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Denpasar, Bali, Indonesia

PT. SEANOHA BUSINESS PARTNER

Registered in Indonesia

Business Registration (NIB): 1905260020924